Friday, February 26, 2010

Plants vs Zombies for the iPhone!!!

Plants vs Zombies for the iPhone is a fantastic new game by Pop Caps. I have to say that I've spent hours playing the game... which makes it a great value for the money.

Though the game starts off easy, it slowly becomes more difficult, and soon a strategy is needed to survive the levels. Casual Gameplay has put together a very nice walkthrough article to assist folks with forming a strategy.

If you have an iPhone and want a low cost game with good graphics and great playability, then download Plants vs Zombies. If you need a strategy to win, check out Casual Gameplay.

Sunday, February 21, 2010

2010 Olympic Torch Design


Great pictures of the design (and opened up) 2010 Vancouver Olympic Torch.

Materials: White composite finish, stainless steel burner and aluminum core.
Fuel: Blend of propane, isobutene and hydrocarbons.
Weight (with fuel): 1.6 kg
Height: 94.5 cm
Operating Time: 12 minutes minimum.

Download more specs and pdf files at the same link.

Tuesday, February 16, 2010

Sunday, February 14, 2010

Full Screen Weather Map


Full screen radar map from wonderground.com

It's fast, easy, zoomable and contains few adverts.

Sunday, February 7, 2010

Seamless Texture - The Matrix


559 - The Matrix - Seamless Texture
Originally uploaded by Patrick Hoesly

This seamless texture was created by Patrick Hoesly, and is released under the Creative Commons Attribution license. You may download and use this texture as you like. All I ask, is for you to give credit to myself and a link back to my website at www.zooboing.com

Saturday, February 6, 2010

Your Business Card

He breaks so many marketing rules... and does not even know he is doing it. Ah well... it is at least funny.

Monday, February 1, 2010

Is it spelled Night or Nite? Light or Lite?


Very good discussion over at Pain in the English about alternate spellings, and intentional misspellings in advertising. What I never knew is how long advertising has been altering the spelling of common words. Also, it is interesting that the movement to alter word spelling has been supported by people like Benjamin Franklin, Andrew Carnegie, and President Roosevelt!

"I've been looking through old volumes of "Dialect Notes" from the early 1920's, specifically articles about spelling variations in advertising written by Dr. Louise Pound. In her paper "Spelling-Manipulation and Present Day Advertising" (1923) she makes note that "manipulated spelling", as she calls it, has been around for some time, but had really taken off in the few years preceding the published article.

In the paper, she also calls it "re-spellings" or "spelling-perversions", but there doesn't seem to be a single term at that time for this orthographic effect in advertising.

One potential cause for the introduction of the technique in advertising she attributes to the influence of the spelling reform movement which was dying in popularity around this time.

The movement has a fascinating history in itself. The main justifications for the movement were twofold. One, it was believed that a simplified orthography would help children learn to read and write much quicker as they wouldn't be confronted with the crazy exceptions in the English language. And two, it would greatly reduce printing costs as there would be fewer type to set as the words would be shorter. Noah Webster and Benjamin Franklin were early supporters of spelling reform, and the movement reached it's zenith in 1906. Andrew Carnegie had donated $280,000 towards the cause, the National Education Association had adopted a revised list of 300 simplified words to slowly integrate into the education system and president Roosevelt felt so strongly about the system that he issued an order in Sept 1906 that the government printing office (then the largest printer in the world) start to use the system in all its publications. This last measure was too extreme for Congress which put pressue on Roosevelt to overturn the decision which he eventually did in Dec 1906. It was all downhill from there for any institutionalized form of spelling reform.

Under a simplified spelling scheme, words like "kissed" would become "kist", "surprise" would become "surprize" with a Z, "night" would be "nite" etc… These alternate spellings were being published all over the place in the early 1900's and advertisers were taking full advantage of these unique and memorable new orthographic forms. "Soft Sole Kosy Toes slippers", "Locktite Tobacco Pouch", "Electric Auto-Lite Company", "Nu-tone tonic", "Holsum Bread", "Az-Nu enameling hoods", "Klenzo tooth paste"…. the list is endless."

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